There is a constant tension between who you are in the world and how you speak, whether reaching one person or 10,000 people. And sometimes it may seem like everyone wants a piece of you. But the deeper you, the truer self, is the piece that is most precious, and most vulnerable. You know it when you speak it - you're in the groove, alive and real. But sometimes it's rare and seems incongruous with your public voice. So this work is about matching the two, bringing what you care most about into the public realm in a way that matches your strategic needs and your audience's journey. The end result is a collection of stories, anecdotes, metaphors delivered in speeches that transform your audience. Here's an overview:
We Understand Your Landscape
Whether you are stepping up to the next level in your speaking, dropping deeper into your role as a leader, or finding your authentic voice on stage, storytelling coaching requires that you try on some new ways of finding and telling stories. We first get a handle on your goals, your successes, and your challenges, and design an approach to best support you.
Although we might have a near-term deliverable, the first few sessions very much involve studying your landscape: where you come from, what stories you tell, how you present, what visions you have been bringing to life - and which ones you haven't been ready to speak to. This work is one-on-one: it's critical that we establish trust and the ability to give honest feedback.
From an understanding of your landscape, we begin shaping your first stories and speeches. And progress happens quickly.
We Gather Low-Hanging Fruit
Maybe you have a talk in a week and need something right away. Maybe you see your unrealized stories and want to get a handle on those first. Maybe your origin story, though very popular, is old and tired to you. Either way, based on your goals, we’ll work with existing 'go-to' stories or 'reserve' stories that haven't yet been ready for prime time. Along the way, we'll work to provide a new understanding of stories. We'll offer techniques to gain improvement in the near term, and use our trademark storytelling framework, the Journey Curve, to help shape your stories and inform us of what is missing. We'll help orient these early stories to best land your key messages.
Iterate and Refine
Refining your storytelling skills is a journey. It means being curious with stories that are not yet complete, and being clear and firm with what you *really* mean to say. But with a couple of wins under our belt - a good talk, pitch or presentation, for example - we'll know more about what you need and how to deliver it. We'll go deeper into your stories, start seeing new ones, and step deeper into the Journey Curve so it can become yours. You'll show up on calls with new stories emerging, tellable in a fresh way with new insights. You'll find you have a new ally on your journey, as we continue to discover new surprises and opportunities that help you to speak more clearly and with deeper meaning. And that's just the beginning.
Ken Dychtwald, Keynote Speaker, Author of 16 books, Founder of Agewave
“Even though I have been working to hone my public speaking craft for decades, Jay's wise insights and masterful guidance have given me an entirely new perspective on how to understand and feel my stories far more deeply, and how to tell them far more effectively.”
Jessica Rolph, Co-Founder and CEO, Lovevery
“Our work together helped me organize my insights and stories for speaking and also for launching my new company. In fact, I've been using one of the stories that you helped me with in many successful pitches. We got a huge amount of mileage out of that story!"
Hans Dockter, Founder, CEO, Gradle Inc., Speaker
"By diving deeply into our origins and our vision, and drawing out a memorable story, Jay helped us to speak concisely to our "why," and helped our team to see their part in our greater journey. Above that, his work set the stage for a fun and cohesive brand. A brand that connects us with our customers' real challenges - and casts them as the pioneers that they truly are."
Charles Antis, Founder/CEO Antis Roofing
"Learning about how stories work, and putting them into practice, has changed my life and my company's journey. I used to stand up on stage and just let if fly. Now I prepare for the presentation differently, draw from my stories, plan out how I connect with the audience along the way, and draw them deeper in as I land my key points. I'm more relaxed and more effective as a result."
CONTACT US TO GET STARTED ON YOUR JOURNEY